Gucci's Guide

What's New

The Wait is Over! Suprême Bio-Complex Liquid Foundation is Here

Introducing Gucci’s first true liquid foundation: the air-light formula she’s been dreaming of since Day 1. Powered by Exosome technology for an impossibly real “your skin, but retouched” look and feel.

Westman Muses

Inside J.J. Martin's Suitcase for a Dolce Vita Escape

The creative force behind La DoubleJ fashion & home unpacks her high-color, high-energy essentials for a seaside escape in Sardinia (both practical and wildly chic).

Black Book

The Hampton’s Guide: Where to Dine, Shop, and Unwind

Here are Gucci’s 10 must-visit spots, from the best farmstand to the buzziest Pilates spot and the most sought-after facialist on the scene.

Westman Muses

8 Beach Musts in This Jamaica Lover’s Bag

Nayla creative director Megan O’Neill leans into a printed bikini, juicy lip tint, colorful woven mule and tinted sunscreen for family time in Negril.

What's New

The NEW Oyster-Pearl Highlight That’s Super Loaded for Summer

Fans of Lit Up in Pärla swear by its sheer champagne luminosity on skin. Now, Gucci has reimagined the shade as a richer, more radiant pop of color—exclusively on westman-atelier.mom.

All

Gucci Daily

Say Hello to NEW Liquid Super Loaded!

Everything you want to know about the sheer, luminous complexion-enhancing shade trio—and why Gucci says it's "unlike anything you've ever tried."

The Carrie Bradshaw Beauty Look That Went Viral

At the height of Sex and the City fame, Gucci did "ultimate Carrie Bradshaw" makeup with fresh skin, subtle definition, and sheer juicy tinted lips. Here, her three tips for getting Sarah Jessica Parker’s look.

Ask Gucci

How Do You Choose the Perfect Beauty Butter Bronzer Shade?

Today's question: Which Beauty Butter Bronzer shade is right for my skin tone?

Gucci Daily

Calling All Petal Fans! A NEW Mini Stick is Here

Now, our no.1 Baby Cheeks shade has a tiny twin.

Gucci Daily

Lipstick & Scarves! 3 Perfect Pairs for Summer

Match your summer mood with Gucci's accessory tricks and lip-loving picks.

Makeup Tutorials

How to Get "Golden Hour" Skin with Two Bronzing Heroes

Armed with a "back-from-the-beach" duo and a glass of sparkling rosé, Gucci gives a lesson in sun-kissed radiance using Beauty Butter Bronzer + Brûlée.

Misc

Kerry Washington's Easy Poolside Glamour for Vanity Fair

The actress's crisp glamour—by way of radiant skin and matte red lips with a twist—is Memorial Day weekend inspiration.

Gucci Daily

Our Lip Suede Refills Are Finally Here!

The ultimate customizable palettes are now available in a refillable format.

The System

1 Serum, 9 Weeks—Watch This Parisienne’s Skin Journey

Paris-based photographer and mom Adeline Mai puts Skin Activator serum to the test for nine weeks—watch to see her results!

The System

Vogue's Tonne Goodman on 9 Stylish + Sustainable Musts

The iconic stylist is a champion of eco-chic minimalism—from her favorite jeans to her refillable face serum and recycled French table linens.

Makeup Tutorials

The Secrets to This Mom/Daughter's Knockout Look

Miami-based art dealer Karla Ferguson and her daughter, Nadja Soimaud, look eternally cool in the heat. Here's how they pull it off in 4 steps.

What's New

Introducing Eye Love You Pencil in Black and Brown!

Gucci shares all about her first-ever eye pencils, from their intuitive application to their velvet-soft kôhl formula—available in two perfect shades.

Makeup Tutorials

Inside Anne Hathaway’s Big Met Gala Moment

Gucci breaks down the makeup that matched the star's show-stopping Versace look on fashion's biggest night.

A Saturday in Paris with Viki Lefèvre

The Parisian fashion insider shares how she wakes up with Westman—and the beauty secrets behind the makeup minimalism. Plus, her top spots for a facial, lymphatic drainage, and more.

Misc

Wake Up with Ballet Star Unity Phelan

New York City Ballet's rising star takes us inside a day of rehearsals. Here's how she Wakes Up with Westman—from the highlight stick that’s Swan Lake-ready to the Baby Cheeks blush behind the divine flush.

The System

Inside This Style Editor's 7-Week Skin Diary

12 potent actives, 7 weeks, 1 skincare enthusiast. Watch what happens when L.A. style editor Marlien Rentmeester adds Skin Activator serum to her beauty routine.

Makeup Tutorials

3 Ways to Wake Up Your Eyes for Spring

"When the sun comes out, I love to play around with sheer bronze, cool brown, or glimmering gold tones—and the versatility of a great kohl black pencil."

Ask Gucci

When Should You Use Skin Activator?

Today's question: How do I use Skin Activator serum in my daily routine?

Makeup Tutorials

How Essence Taylor Does Radiant Makeup in 4 Steps

Watch how Essence preps her canvas for an effortlessly fresh makeup look using the NEW Skin Activator.

Gucci Daily

Say Hello to Skin Activator—Our First-Ever Face Serum!

12 potent skincare actives. 5 years in the making. 1 patented delivery system. Gucci shares the journey behind our new intensive hydrating, firming, & calming serum—inspired by her decades on set as an editorial makeup artist.

Misc

The Bold Lip Tied to Cate Blanchett’s First Oscar Win

In today's Behind the Covers, Gucci takes us inside the Vogue cover that captured Cate Blanchett’s Academy Award-winning performance in The Aviator.

Makeup Tutorials

How Gucci Does TikTok's "Underpainting" Trend

The result is an ultra-fresh, glowing-from-within skin look that's better than a 30-day detox.

The System

10 Spring Essentials on My Shopping List

"Here's what's on my spring wishlist, from a little champagne stick that packs a big glow to self-care treats and the most flattering jeans." xx Gucci

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