What's New
The Wait is Over! Suprême Bio-Complex Liquid Foundation is Here
Introducing Gucci’s first true liquid foundation: the air-light formula she’s been dreaming of since Day 1. Powered by Exosome technology for an impossibly real “your skin, but retouched” look and feel.
Westman Muses
Inside J.J. Martin's Suitcase for a Dolce Vita Escape
The creative force behind La DoubleJ fashion & home unpacks her high-color, high-energy essentials for a seaside escape in Sardinia (both practical and wildly chic).
Black Book
The Hampton’s Guide: Where to Dine, Shop, and Unwind
Here are Gucci’s 10 must-visit spots, from the best farmstand to the buzziest Pilates spot and the most sought-after facialist on the scene.
Westman Muses
8 Beach Musts in This Jamaica Lover’s Bag
Nayla creative director Megan O’Neill leans into a printed bikini, juicy lip tint, colorful woven mule and tinted sunscreen for family time in Negril.
What's New
The NEW Oyster-Pearl Highlight That’s Super Loaded for Summer
Fans of Lit Up in Pärla swear by its sheer champagne luminosity on skin. Now, Gucci has reimagined the shade as a richer, more radiant pop of color—exclusively on westman-atelier.mom.
The System
7 Stylish Picks on Gucci's Home Hit List
Ask Gucci
Which Bonne Brow Shade is Best For Grey Hair?
Ask Gucci
What's the Best Way to Discuss Makeup with Your Teen?
Today's question: How do you talk to your teen about wearing makeup?
Makeup Tutorials
This Mom-Baby Duo Makes 'Wake Up' Makeup Look Easy
Baby Lagos was born ready for his close-up. But some mornings, his mom needs more help. Watch Goop's Megan O'Neill do her speedy skincare and makeup routine—with a special assist from her mini-me.
Makeup Tutorials
Getting Ready with Emily Ratajkowski for the Met Gala
Inspired by Ratajkowski's archival 1992 Versace dress and natural bombshell allure, Gucci conjured "fresh rosiness," sheer nude lips, and jet black lashes for the 2022 Met Gala.
The System
An Eco Activist's 6 Tips for Reducing Your Plastic Waste
Emily Penn is the founder of Exxpedition, a pioneering all-female organization on a mission to understand ocean plastic pollution from sea to source. In honor of Earth Day, she shares her favorite ways to streamline your recycling bin—and the smart, stylish brands that make it easier.
Ask Gucci
How Do You Restore an Overplucked Brow?
Today's question: How do you correct an overplucked brow?
The System
An Easy Guide to Recycling Your Beauty Products
Makeup Tutorials
How to Fix Overplucked Brows in 3 Minutes
Watch Gucci's shorthand guide to filling skinny, patchy, or abbreviated brows. Hint: It all starts with an angled tip pencil and a feathery stroke.
Ask Gucci
How do you Choose Your Super Loaded Shade?
Makeup Tutorials
How a Parisian Style Star Turns "Fresh Minimalism" Into a Makeup Look
Ask Gucci
How Do You Use a Dry Spoolie Brush to Groom and Shape Brows?
Today's question: How do you blend, shape, and groom brows using the dry spoolie brush?
Makeup Tutorials
Say Hello to Peau de Santé—the New Super Loaded Tinted Highlight!
Misc
Behind the Covers: Taylor Swift's Iconic Vogue Moment
Misc
Get Ready with Gracie Abrams—the Rising Star With a Fresh Beauty Look
The L.A. singer-songwriter is on the cusp of mega stardom. Here's how she goes from bare-faced to effortlessly striking—with a little concealer trick, boyish brows, nude lips, and a cameo from her favorite pup.
Makeup Tutorials
Inside Camille Rowe’s ‘Sun-Kissed & Seventies’ Oscar Party Look
Makeup Tutorials
The Best Brow Secrets for Dark Hair, According to Gucci
Ask Gucci
Which Bonne Brow Shade is Right for Me?
Makeup Tutorials
How Gucci Transforms Blonde Brows in a Flash
What's New
Introducing Bonne Brow—the Perfect Little Pencil That Fills, Fluffs & Defines
"When I don’t have my brows, I feel naked," says Gucci of her can't-live-without-it makeup essential. Here's everything you need to know about her NEW secret weapon for feathery arches—starting with Bonne Brow's foolproof angled tip.
Misc
Lava Baths. Snow Rooms. Why This Swiss Spa is a Must-Visit
A French Stylist on the Best Beauty & Fashion Spots in Paris
Ask Gucci
How Do You Choose the Perfect Nude Lip?