What's New
A Very Westman Holiday
Inspired by the warmth of an English country hotel and the simple pleasure of giving, Gucci’s take on holiday checks off everyone on your list.
Makeup Tutorials
The Mature Skin Trick That’s a Mini-Lift
As your face evolves, your blush placement will too. Using a vibrant poppy shade of Baby Cheeks, Gucci shares her little secret for looking lifted and fresh.
Westman Muses
Inside J.J. Martin's Suitcase for a Dolce Vita Escape
The creative force behind La DoubleJ fashion & home unpacks her high-color, high-energy essentials for a seaside escape in Sardinia (both practical and wildly chic).
Black Book
Inside Gucci’s Happy Place: Her Home Sauna
More than a wellness practice, sauna sessions are Gucci’s daily reset. Here’s how she brought the ritual to her own backyard.
Ask Gucci
A Guide to Finding Your Suprême Foundation Shade
Here’s how to choose your Suprême Bio-Complex Liquid Foundation match, from identifying your undertones to the best swatching technique in store.
My Fall Skincare List from Credo
Come inside Credo's Soho boutique with Gucci to shop her fall skincare from a new face toning wand to the lactic acid potion that gives P50 a run for its money.
Makeup Tutorials
How to Do Red Lips and Evening Eyes—The Paris Edition
The striking French model Mino Sassy, who walked shows from Lemaire to Vivienne Westwood last month, gives a lesson in smoky eyes and insouciant rouge lips.
Chriselle Lim on 5-Minute Makeup & the New Work-Life-Parenting Balance
The fashion and beauty phenom, mother of two, and Bümo co-founder shares the secrets behind her outrageously good complexion and how she gets it done.
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Misc
The Coffee, Banana, & Oat Milk Recipe That’s a Major Mood Boost
Gucci joins Maisie Café's Isabella Capece in the kitchen to make a mood-boosting superfood smoothie à la Parisienne.
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Misc
5 French Beauty & Skincare Musts from Paris Fashion Week
Join Gucci as she hunts down the best skincare, haircare, and makeup brands at Le Bon Marché's clean beauty outpost during Paris Fashion Week!
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Misc
The Best Healthy Treats to Find at L.A.'s Erewhon Market
A trip to the iconic natural foods mecca is a mandatory anytime Gucci heads out West. Here are her top 10 energy boosts and healthy snacks for a feel good pit stop.
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Misc
This Celebrity Photographer's Vegan Lentil Bowl is a Savory Staple
Alexi Lubomirski and Gucci team up again to make a fast, hearty and delicious plant-based meal —while trading behind-the-scenes stories from their most famous photo shoots.
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Ask Gucci
How Do You Use Two Shades of Vital Skin Foundation Together
Today's question: Why are two shades of Vital Skin Foundation better than one?
Makeup Tutorials
Poppy Delevingne Has Bond Girl Energy—and Beauty Secrets to Match
The British actress has a new Prosecco line with her sisters—and the effortless good looks of an original 007 bombshell. Here, she shares the technique behind her eternally bronze glow, her emergency trick for blonde maintenance, and the makeup lesson she learned from Cara.
Ask Gucci
How Do You Apply Eye Pods to Achieve the Best Color Payoff?
Today's question: How can I get the most color payoff from Eye Pods?
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Ask Gucci
What Are Your Best Runway Beauty Moments?
Today's question is: What are your greatest New York Fashion Week runway makeup moments?
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Misc
The 10 Fall Essentials on My Shopping List
To kick off Westman Atelier's debut at Nordstrom, Gucci shares her edit on the beauty, wardrobe, and lifestyle essentials she'll be cozying up with this season.
Makeup Tutorials
Behind This Rising Star's Striking Met Gala Look
Indigenous model and climate change activist, Quannah Chasinghorse, gets red carpet-ready for her big Met Gala debut. Here, Gucci breaks down how to recreate her luminous beauty look with shimmering hints of gold.
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Makeup Tutorials
Meet Rendez-Vous—The Dreamiest New Eye Pods Palette!
Elegant, whimsical, earthy—our latest trio of shadows are here with the same zero fallout and clean, cushiony formula. Watch as Gucci shares the inspiration behind each shade, plus her pro application tricks.
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Ask Gucci
How Do You Create Luminous Skin with Two Products?
Today's question: How do you use Vital Skin and Lit Up together for the most luminous skin effect?
Makeup Tutorials
The Makeup Look that Takes Me From Summer to Fall
Gucci shares the look that carries her from summer into fall. Think warm, luminous, sun-kissed skin and the prettiest terracotta eye color. Plus, a celebrity-approved lash gadget that you have to see in action.
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The System
The Post-Summer Skin Ritual That Calms, Cools, & Corrects
Three months of sun, sand, and fun can do a number on skin. Here's how Gucci refines pores, targets sun damage, and infuses moisture—before even picking up her foundation brush.
Ask Gucci
How Do You Achieve the Perfect, Beachy Glow?
Today's question: Which Super Loaded + Baby Cheeks duo gives the brightest, beachiest glow?
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Gucci Daily
How One Radiant Bride Nailed Her Own Wedding Day Makeup
Newlywed Elle McPherson-Yoon has a degree from Sotheby's Institute for Art—and an impeccable eye for style. Here, she shares the 15 beauty staples behind the striking wedding look.
Ask Gucci
What are Your Beauty Tips to Tone and Enhance the Arms, Legs, and Décolleté?
Today's question: What are your beauty picks to refine the arms, legs, and décolleté?
The System
How to Craft the Perfect Floral Arrangement at Home
Step inside Dana Worlock's floral design studio to take a class with Gucci! From flower type and greenery selection to bouquet revival tips—here's everything you need to know.
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Gucci Daily
This Makeup Artist & New Mom Has Distractingly Good Skin
Sophie Haig gets the likes of Billie Eilish and Kirsty Hume camera-ready—but her own complexion may be her best advertisement. Here's how she does it.
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Ask Gucci
What Inspired the Creation of Guld Kuppen?
Today's question: What was the inspiration behind Westman Atelier x Skultuna's gold brush cup?